Colorado Springs Sales Team | Colorado Springs Vacation & Tourism Information - Colorado Springs Colorado

Colorado Springs Sales Team

The Visit Colorado Springs Sales Team is ready to help you plan a memorable event for your attendees.

From large conventions to small family reunions to leisure tour groups, our staff can provide complimentary services to help support the success of your upcoming event.

Colorado Springs Sales Team Complimentary Services:

  • Leads to hotels, checking availability and rates
  • Leads to service providers to include transportation and off-site events
  • Personalized site inspections and assistance in locating unique event sites
  • Promotional materials, posters and images

Pam Sherfesee, CDME

Vice President of Sales

Pam joined VCOS in 1994 and oversees the sales team. She works with associations headquartered in states east of the Mississippi River, handles conventions and works with associates of HelmsBriscoe. Pam enjoys gardening, skeet shooting and spending time with her husband.

Kathy Reak, CFMP

Senior Director of Convention Sales

Kathy joined VCOS in 1997. She handles meetings and conventions for religious and corporate markets as well as associations in Illinois, Indiana, Minnesota, Texas and Wisconsin and works with associates of ConferenceDirect. Kathy enjoys bowling, designing greeting cards, golfing and spending time with her husband and her dog, Reilly

Sarah Price

Sales Coordinator

Sarah joined VCOS in 2016. She provides admin support for the Vice President of Sales and the Senior Director of Convention Sales. She holds a degree in Communication Studies from Christopher Newport University in Virginia. Sarah’s quirky hobbies include cleaning and organizing, karaoke and snuggling with her Westie terrier, Ringo.

Dina Chiaravalloti

Sales Manager

Dina joined VCOS in 2017 with a background in business development, corporate account management and vendor relations. She holds a BS from the University of Central Florida. Dina’s markets include military reunions, education, fraternal, government, hobby groups and Colorado associations. Dina also works with special events and various third-party planners such as Experient, Maritz and HPN.

Floy Kennedy

Director of Travel Industry Sales

After more than 25 years in the hospitality industry in Florida and Arizona, Floy began her career at VCOS in 2008. Floy is responsible for international tourism and the domestic motorcoach market. She loves taking her dog, Ozzy, on walks, gardening and spending time with friends.

Cheryl McCullough, CSEE

Director of Sports & Special Events

Cheryl joined VCOS in 1997. Cheryl's degree in sales & marketing, CVB experience and native roots in Colorado Springs provide her with a great background to assist sports event-rights holders, tournament directors & event organizers with their planning needs. She enjoys spending time with her family and 3 dogs, fishing, gardening & traveling

Holly Taylor

Group Servicing Coordinator

Holly joined VCOS in January of 2019. Previously, she worked as an advertising administrator with Metso Minerals and comes from a background of event planning and vendor relations. Holly has lived in Colorado Springs for more than 40 years and is very familiar with the city and surrounding areas. She provides servicing to all group markets as well as assisting planners with reunions, day meetings, holiday parties, student and youth groups and weddings.