Colorado Springs Sales Team | Colorado Springs Vacation & Tourism Information - Colorado Springs Colorado

Colorado Springs Sales Team

The Visit Colorado Springs Sales Team is ready to help you plan a memorable event for your attendees.

From large conventions to small family reunions to leisure tour groups, our staff can provide complimentary services to help support the success of your upcoming event.

Colorado Springs Sales Team Complimentary Services:

  • Leads to hotels, checking availability and rates
  • Leads to service providers to include transportation and off-site events
  • Personalized site inspections and assistance in locating unique event sites
  • Promotional materials, posters and images

Pam Sherfesee, CDME

Vice President of Sales

Pam joined VCOS in 1994 and oversees the sales team. She works with associations headquartered in states east of the Mississippi River, handles conventions and works with associates of HelmsBriscoe. Pam enjoys gardening, skeet shooting and spending time with her husband.

Kathy Reak, CFMP

Senior Director of Convention Sales

Kathy has been with Visit Colorado Springs since 1997. Her markets include Religious, all states east of the Mississippi as well as Minnesota and Texas. She also is the sole contact for all ConferenceDirect and HelmsBriscoe associates. Kathy enjoys designing greeting cards, golfing, RVing and spending time with her husband and her dogs, Reilly and Bailey.

Sarah Price

Sales Coordinator

Sarah joined VCOS in 2016. She handles reporting, research and admin support for the sales team. She holds a BA in Communication Studies from Christopher Newport University in Virginia. You can find Sarah at happy hour, enjoying local theater, or taking her Westie, Ringo, for a long walk in the Colorado sunshine.

Dina Worthen

Sales Manager

Dina joined VCOS in 2017 with a background in business development, corporate account management and vendor relations. She holds a BS from the University of Central Florida. Dina’s markets include military reunions, education, fraternal, government, hobby groups and Colorado associations. Dina also works with special events and various third-party planners such as Experient, Maritz and HPN.

Cheryl McCullough, CSEE

Director of Sports & Special Events

Cheryl joined VCOS in 1997. Cheryl's degree in sales & marketing, CVB experience and native roots in Colorado Springs provide her with a great background to assist sports event-rights holders, tournament directors & event organizers with their planning needs. She enjoys spending time with her family and 3 dogs, fishing, gardening & traveling

Holly Taylor

Group Servicing Coordinator

Holly joined VCOS in January of 2019. Previously, she worked as an advertising administrator with Metso Minerals and comes from a background of event planning and vendor relations. Holly has lived in Colorado Springs for more than 40 years and is very familiar with the city and surrounding areas. She provides servicing to all group markets as well as assisting planners with reunions, day meetings, holiday parties, student and youth groups and weddings.